Wednesday, September 2

Block Day 9/3-4 ~ Mythology Allusions in Advertising

Prefixes
  • in - in - ?
  • in, im - not - ?
Grammar
  • I know it sounds basic, but please, begin your grammar notes with the definition of a sentence. 
  • "A complete sentence must have ________, __________ and ____________________.
  • Click this page to get more instruction and this one to test your knowledge. 
Poster Time

EQ: Why should we study Greek mythology if they are just false idols anyway? 

Journal #8: Allusions to Mythology in Advertising:

*First copy the definition of allusion

ALLUSION: A casual reference in literature to a person, place, event, or another passage of literature, often without explicit identification. Allusions can originate in mythology, biblical references, historical events, legends, geography, or earlier literary works. Authors often use allusion to establish a tone, create an implied association.










We all know that companies create identity by the power of association. They can use association by name or image. What identity did Honda intend on giving their van by giving the name, Odyssey, to this model?

Assignment: Using your knowledge of Greek mythology and some internet research, figure out why your assigned company or product is named or branded as it is. Then write a brief description to explain why they chose that name/logo (one or two paragraphs). Write your description on the card given in class. To see all images, click here.

A story or two?

HW: Journal #7: Chesterton on Mythology: Read this Chesterton article  and summarize what his answer is to our essential question.

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